All these logos are in the same business as the Paintbox, looking at these designs the ideas are very serious and in their logo they have included text, which tells your straight away what their business is, which makes me think in a competitive market, the paint box would have that too. "Watt Works" i think this is a fun quirky logo, however by looking at it you would have no idea what or who the logo was for. By looking at different logos i think our logo defiantly needs to be self explanatory, brightly coloured to attract attention, however colours that will attract mainly and older age group.
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